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What can groundwater advocates learn from Smokey the Bear?


January 26, 2011
By Ground Water Canada

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Jan. 26, 2011 – For many of us, there is an indelible childhood image of the portly bear
with blue jeans and a forest ranger hat saying in a firm voice, “Only
you can prevent forest fires.” This undoubtedly goes down as one of the
more memorable and effective public education campaigns of our
generation. | READ MORE